Strategic communication and digital brand leadership for organizations with complex structures and international reach.
Positioning
I help organizations structure, align, and scale their communication so it becomes clear, consistent, and controllable across markets, channels, and internal stakeholders.
My focus is not on messaging alone, but on building communication systems that work across organizational, digital, and international complexity.
Experience
Over 20 years of experience in international corporate communication, digital brand strategy, and executive communication.
ALSO Group – Head of Digital Press (2010–2022)
Built and scaled global digital communication structures, including a corporate LinkedIn presence growing from 1,000 to over 48,000 followers. Responsible for international corporate and financial communication, as well as the harmonization of web and brand structures across markets.
7 layers AG – Web & Digital Communications Lead (1999–2010)
Led international web platform development and early digital communication architecture, including SEO, analytics, and global brand and media coordination.
Core Expertise
⦿ Corporate & Executive Communication
⦿ Digital Brand & Platform Strategy
⦿ International Communication Architecture
⦿ Public & Institutional Communication
Working Principle
Communication is not only about content. It is about structure, consistency, and the ability to be governed across complexity.
My work focuses on making communication systems clear, scalable, and operationally reliable within international organizations.
Contact
If communication is to be effective at scale, it requires structure, clarity, and consistency.
